Habit

Summit

March 22, 2016

Stanford University

Let's talk about building consumer habits.

Join entrepreneurs, innovators, and industry insiders to learn how to build more engaging products and services. Dive into consumer psychology, design, and behavioral science to develop products that stick.

This event is for product designers, executives, and marketers: those who need to understand what makes customers tick.

Speakers

Note: Speakers subject to change

Merci Victoria Grace
Growth, Slack

Nir Eyal
Author, Hooked: How to Build Habit-Forming Products

Jamie Madigan
Writer, PsychologyOfGames.com

Robert Moore
CEO, RJMetrics

Sarah Tavel
Partner, Greylock Partners

Cindy Alvarez
Director of User Experience, Yammer

Yingzhao Liu
Director of User Experience International, LinkedIn

Peep Laja
Founder, ConversionXL

Register for 2016 Habit Summit

Habit Summit is expected to sell out, so register early.

Buy Video Pass

Schedule

Event schedule subject to change

{ Monday 3/21/16 }

08:30
to
12:00

Hooked Workshop, Morning Session (San Francisco)

Based on Nir Eyal's bestselling book, "Hooked: How to Build Habit-Forming Products," this in-depth workshop will provide attendees with a powerful toolkit and design framework for creating more engaging, habit-forming products. as space is limited.

01:00
to
04:30

Hooked Workshop, Afternoon Session (San Francisco)

See above description. as space is limited.

{ Tuesday 3/22/16}

08:30

Registration at Stanford Faculty Club

Pick up your conference badges and prepare for an eventful summit.

10:00

Habit Summit Opening Remarks

Nir Eyal, Author

10:30

Persuasive Web Design - How to Get People to Take Action (Without Using Words)

Peep Laja, Founder, ConversionXL

11:00

Building Habits as a Team

Cindy Alvarez, Director of User Experience, Yammer

11:30

Lunch

12:30

Small Group Sessions

01:30

Habits at Work

Merci Victoria Grace, Growth, Slack

02:00

What The Psychology of Video Games Can Teach You About Product Engagement

Jamie Madigan, Writer, PsychologyOfGames.com

02:30

Detecting and Building Habits: A Data-Driven Approach

Robert Moore, CEO, RJMetrics

03:00

Break

All Attendees

03:45

Designing for a Future Self

Yingzhao Liu, Director of User Experience International, LinkedIn

04:15

Why Engagement Matters to Investors

Sarah Tavel, Partner, Greylock Partners

04:45

Closing Remarks

Nir Eyal, Author

05:00

Cocktail Reception

06:30

Conference Conclusion

Location

{ Summit Venue }

The Stanford Faculty Club
439 Lagunita Drive
Stanford, CA

We're expecting another full house at this year's event so use Caltrain or carpool if possible. Based on your valuable input, we've arranged for several Stanford shuttle buses to pick Caltrain passengers up from the station and drop you off at the venue.

Caltrain
Caltrain passengers can exit at the Palo Alto station. From there, look for the Stanford Marguerite shuttle marked "Habit Summit," located on the backside of the station.

Parking
There is limited parking on Lagunita Dr., directly across from Tressider Union. There is also an overflow lot located on Panama St. and Via Ortega. Please remember to purchase your visitor parking pass at a pay station located within the lot.

{ Hooked Workshop }

Bar Association of San Francisco
301 Battery Street, 3rd Floor
San Francisco, CA

Join us for an in-depth workshop on designing habits. The workshop will be on the 3rd Floor. Please bring photo ID for entrance.

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